With more than 34 lakh tweets, Prime Minister Narendra Modi was the most talked about person on Twitter in India, according to data compiled by social media analytics firm Blueocean Market Intelligence. Politics, sports and Bollywood led the chatter in India, the study shared with ET showed.
Modi led with 34,16,000 tweets, followed by actor Salman Khan with 27,29,000. The India vs Pakistan Cricket World Cup match had 17 lakh tweets, the Indian Premier League almost 15 lakh and the intolerance row 800,000.
According to the study, social media users relied heavily on the micro-blogging site this year to keep themselves abreast of the latest developments and expressed their opinions through quick and witty hashtags.
US President Barack Obama's visit to India as the Republic Day chief guest was considered a major coup for Modi, who generated positive chatter with his continuous engagement with world leaders and CEOs for his "Make-in-India" and "ease of doing business" pitches.
He also stayed in the limelight due to campaigns such as Digital India and Swachh Bharat. Modi also attracted criticism from Twitterati for his trips to countries ranging from Seychelles, Mongolia and Mauritius to the US, UK, UAE and China.
His leadership was often seen as raising people's expectations and hopes and reflected in online conversations. In terms of media distribution, 94% of the conversations on 'Namo' were on Twitter, with the remainder generated publicly on other social media platforms such as Facebook.
Showing posts with label Modi. Show all posts
Showing posts with label Modi. Show all posts
Thursday, December 31, 2015
PM Narendra Modi the most talked about person on Twitter: Report
With more than 34 lakh tweets, Prime Minister Narendra Modi was the most talked about person on Twitter in India, according to data compiled by social media analytics firm Blueocean Market Intelligence. Politics, sports and Bollywood led the chatter in India, the study shared with ET showed.
Modi led with 34,16,000 tweets, followed by actor Salman Khan with 27,29,000. The India vs Pakistan Cricket World Cup match had 17 lakh tweets, the Indian Premier League almost 15 lakh and the intolerance row 800,000.
According to the study, social media users relied heavily on the micro-blogging site this year to keep themselves abreast of the latest developments and expressed their opinions through quick and witty hashtags.
US President Barack Obama's visit to India as the Republic Day chief guest was considered a major coup for Modi, who generated positive chatter with his continuous engagement with world leaders and CEOs for his "Make-in-India" and "ease of doing business" pitches.
He also stayed in the limelight due to campaigns such as Digital India and Swachh Bharat. Modi also attracted criticism from Twitterati for his trips to countries ranging from Seychelles, Mongolia and Mauritius to the US, UK, UAE and China.
His leadership was often seen as raising people's expectations and hopes and reflected in online conversations. In terms of media distribution, 94% of the conversations on 'Namo' were on Twitter, with the remainder generated publicly on other social media platforms such as Facebook.
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